Changan Joins the UK Market as D.M. Keith Welcomes the Deepal S07

D. M. Keith Motor Group is proud to announce a landmark partnership with Changan UK, one of China’s most innovative and established automotive manufacturers. As part of this collaboration, two brand-new Changan showrooms will soon open in Leeds and Wakefield, offering customers across West Yorkshire an exciting new choice of vehicles and the latest in automotive technology.

A family-owned business with over 60 years of heritage, D. M. Keith is led by Managing Director Dougal Keith and his brother Angus Keith. The company began as a Škoda retailer and has grown significantly over the past decade, now representing 10 leading automotive brands, including SEAT, CUPRA, Honda, Ford, Kia, Subaru, Suzuki, Nissan, and BYD. The addition of Changan UK marks another major step in the group’s continued expansion.

This partnership gives local drivers the opportunity to explore Changan’s diverse line-up of petrol, hybrid, and electric vehicles, meeting the increasing demand for eco-friendly motoring solutions without compromising on performance or style.

About Changan Automotive Group

Founded in 1862, Changan Automotive Group is one of the world’s most established and forward-thinking car manufacturers. With more than 150 years of experience, the company has grown into a global automotive powerhouse, producing millions of passenger, commercial, and new energy vehicles every year. In 2022 alone, Changan produced 2.3 million vehicles, achieved £13.2 billion in revenue, and employed more than 68,000 people worldwide. Most importantly, Changan have had a engineering centre of excellence in Birmingham for over 15 years, as well as a design studio in Milan.

Changan Deepal S07

Arriving this October, the Deepal S07 marks the exciting UK debut of Changan’s new brand at D.M. Keith. Starting from £39,990, this Italian-designed all-electric SUV combines elegance with innovation, offering up to 295 miles (WLTP) of range from its 80kWh battery, powered by a rear-mounted 215bhp motor capable of 0-62mph in just 7.9 seconds.

Standard features include a heat pump, keyless entry, heated seats, and a striking 15.6” rotating Sunflower touchscreen, while the advanced AR Head-Up Display projects vital information directly onto your windscreen.

Inspired by the universe, the S07 comes in five distinctive colours at no extra cost, letting you make a bold statement wherever you drive. With its seamless blend of Italian design flair and cutting-edge Chinese technology, the Deepal S07 is more than just an SUV, it’s the future of intelligent electric mobility.