We are thrilled to announce the outstanding achievement of D. M. Keith SEAT Grimsby in winning first prize in the SEAT Retailer of The Year Awards. This success is a testament to the hard work, dedication, and unwavering commitment of every individual within our organisation.

The visit from the SEAT team to present D. M. Keith Seat Grimsby with this esteemed award was a moment of pure elation. It underscores the collective efforts and dedication invested by our team members, each playing a pivotal role in our success story.

Aaron Carter, Head of Business, rightly highlights the strategic focus they had placed on identifying areas for improvement. By prioritising enhancements in new and used car renewals and delivering exceptional customer experiences, they had seen significant progress over the past 12 months.

"Our Retailer has maintained its place in the top three for Retailer of the Year over the last four years and we really wanted to make sure we kept that run for 2023. We are all so proud to win first place after missing out to a worthy winner in 2022, we are thrilled to have taken the top spot back, and are planning to go go-karting and out for a team meal to celebrate this great achievement.”

Not only did D. M. Keith SEAT Grimsby win Retailer of The Year, they also secured second place in the Used Car Department and third place in the Service Department. Further demonstrating their commitment to excellence across all areas of the business. These achievements serve as milestones on their journey towards continual improvement and excellence.